Tuesday, September 3, 2019

ad assignment warrant :: essays research papers

â€Å"Advertisement Analysis: Warrant† The implicit warrant in this advertisement is that simple and quick products are superior. In our society this statement is becoming increasingly true. We are always looking for the new quicker faster way to do our tasks. New products come out all the time that claim to do tasks faster and it is assumed that they do it at nearly the same quality, but this does not matter as much as the need to get tasks done quickly.   Ã‚  Ã‚  Ã‚  Ã‚  Washing and waxing our cars are no exception. Many of us who wash and wax our cars do so on the weekend, because the process is rather time consuming. The process of washing the car is not so much the part that takes a lot of time, but rather the second part of waxing the car. First, the car must be completely dry and moved to a cool shaded spot to start the waxing process. Second, take the buffing applicator and add some liquid wax. Now take the applicator and buff the car in a circler motion making sure that no spot is missed on the car. After this is done the wax needs to dry to a haze, which can take anywhere from 20 minutes to and hour. Once the wax has dried to a haze the wax must now be buffed off with some force. The car should now shine and be almost as smooth as glass.   Ã‚  Ã‚  Ã‚  Ã‚  There are a few problems that can occur when waxing a car. Since, the wax has to dry on the car one major problem that one might encounter is the wax drying in the grooves of the car. I waxed my car about three months ago and still have white spots of wax in a few of the grooves. Another problem happens when wax gets on the plastic parts of the cars exterior. When this happens those plastic parts have a look like they have faded making the car look has though it is older and not well-taken car of. This look is the opposite of what people who wax their car are looking to achieve. ad assignment warrant :: essays research papers â€Å"Advertisement Analysis: Warrant† The implicit warrant in this advertisement is that simple and quick products are superior. In our society this statement is becoming increasingly true. We are always looking for the new quicker faster way to do our tasks. New products come out all the time that claim to do tasks faster and it is assumed that they do it at nearly the same quality, but this does not matter as much as the need to get tasks done quickly.   Ã‚  Ã‚  Ã‚  Ã‚  Washing and waxing our cars are no exception. Many of us who wash and wax our cars do so on the weekend, because the process is rather time consuming. The process of washing the car is not so much the part that takes a lot of time, but rather the second part of waxing the car. First, the car must be completely dry and moved to a cool shaded spot to start the waxing process. Second, take the buffing applicator and add some liquid wax. Now take the applicator and buff the car in a circler motion making sure that no spot is missed on the car. After this is done the wax needs to dry to a haze, which can take anywhere from 20 minutes to and hour. Once the wax has dried to a haze the wax must now be buffed off with some force. The car should now shine and be almost as smooth as glass.   Ã‚  Ã‚  Ã‚  Ã‚  There are a few problems that can occur when waxing a car. Since, the wax has to dry on the car one major problem that one might encounter is the wax drying in the grooves of the car. I waxed my car about three months ago and still have white spots of wax in a few of the grooves. Another problem happens when wax gets on the plastic parts of the cars exterior. When this happens those plastic parts have a look like they have faded making the car look has though it is older and not well-taken car of. This look is the opposite of what people who wax their car are looking to achieve.

Monday, September 2, 2019

Online Classes versus Traditional Classes Essay

Technology and education has given students many choices in how they obtain their education such as online classes. There have been numerous discussions recently about the success of online learning. The success of the online classes versus traditional classes is based upon the uniqueness of each individual way of learning. Online classes and traditional classes provide flexibility, direct communication and course materials. Studies have shown that online classes can be successful and that on average most students perform better than being in a traditional classroom. The argument of online classes and traditional classes; which is better than the other has many exceptional differences. One is the discussion of how does a person learn: is he a visual, auditory or kinesthetic learner? A visual leaner needs written materials, exercises and graphics. An auditory learner has to hear it, repeat it and needs to have a discussion. A kinesthetic learner needs real life simulations, hands on demonstration and needs to see how the principle works. Visual learners and kinesthetic learners most likely would be more successful in online courses because of the atmosphere it provides. Auditory learners would need to have traditional classes which would provide the best learning opportunity for their learning style. There are cases that individuals do not know how they learn best; an assessment should be given in the situation. The second discussion is flexibility. Online classes and traditional classes both can be just as flexible as the other. Online classes may seem more flexible but depending on the class the deadlines of each assignment may be very time consuming. Online classes sometimes provide more work than traditional classes. Traditional classes can be flexible due to the times that you select to take the classes. Schools are providing more night classes and early morning classes for the working and family-oriented students. Traditional classes provide more lecturing and sometimes more hands on in order to teach the concepts. The third discussion is communication. Online classes communicate by sending  and receiving emails. Some classes have chat rooms for discussions which provide the students opportunities to enrich their understanding of the course or subject being discussed. It also allows those individuals that normally would not speak in discussions to express their thoughts. The instant transfer of material is convenient for the students and professors to communicate. A traditional class allows students to verbally exchange ideas and ask questions directly to the professors. Sometimes this environment does not allow the students to fully express themselves due to time constraints. Some people feel that there are communication barriers in a face to face classroom setting due to time and class structure. (Anderson) One of the most important debates between the two classes is the course materials. The question has been asked if the online course is giving adequate material to teach an individual a lesson. Studies show that online professors give more than enough resources to express the subject and also gives practice graded material to ensure that the student understands. Traditional classes have been accused of doing the opposite and taking for granted that the students are in their presence and extra resources are sometimes a rarity. Online classes allow a person to minimize their distractions and it gives them the ability to fully concentrate on the material they are presented with. A person that enrolls in an online course should be self-motivated in order to be in an environment that requires the individual to monitor themselves and be responsible to handle the course as if it was a traditional course. (Kassop) Online courses provide the ability to be accessible at all times but the work that is required should be quality work. The students’ writing ability will enhance because this is their only form of communication. (Kassop) The professors do not expect students to procrastinate because of the accessibility but the possibility is there. The professors of these courses expect more from the online students since there are not time restraints. Online students have the ability to form small groups to relate to because the workload in online course is difficult. The workload is believed to be difficult be cause of the apparent reason of teaching themselves. Traditional classes allow students social interaction which is a vital piece for many students. There is a set amount of time in a classroom setting and there is limited one on one interaction with the professor. Professors have the ability to read their students body language to assure them if the material or concept is being understood by his or her students. Traditional classes also allow students to get behind if they miss a day or an assignment. The traditional classroom allows the students to strengthen various areas of their social skills such as verbally expressing themselves in classroom discussions. There are differences and similarities in online courses and traditional courses. Throughout are reading and research there can be two conclusions: 1. Online courses are better than traditional courses if the individual is discipline to take the course. 2. Online courses and traditional courses are just as good as the other because they both have the same goals and are achieving the goals to the students that are willing to receive. Works Cited Anderson, Terry, & Elloumi, Fathi Theory and Practice of Online Learning (eds.) (2003) http://cde.athabascau.ca/online_book Angiello, Roanne. â€Å"Study Looks at Online Learning vs. Traditional Instruction.† Education Digest 76.2 (2010): 56-59. Academic Search Premier. EBSCO. Web. 30 Nov. 2010. Diaz, D.P.,& Cartnal. R.B. Students’ learning styles in two classes: Online distance learning and equivalent on-campus. College Teaching 47(4), 130-135 Kassop, Mark. The Technology Source. May/June 2003. 6 August 2011

Sunday, September 1, 2019

Wii Case

Problem Statement: Sales of the Nintendo Wii have been much higher than initially forecast. As the 2007 holiday season approaches, Nintendo does not have enough capacity to meet demand. The shortage will negatively impact profit and potentially cause lost market share. The immediate issue is adjusting the marketing strategy to handle the product shortage and minimize the negative market effect. Situation Analysis: BACKGROUND: Nintendo was initially founded in 1889 as a card company. The Company moved into the electronic entertainment industry in late 1970. Nintendo went on to release its own home console in the 1980’s which was an instant success, subsequently dominating the video games market in home video games consoles and handheld consoles. In recent years, Nintendo has met fierce competition from Sony and Microsoft. This competition resulted in Nintendo’s market share dropping from 80% in 1992 to a low of 16% in 2003. Nintendo realized that markets, competition, and product life cycles were changing at a fast pace, and most of the profits were going to the innovators. In order to win back market share, Nintendo has developed an innovative new game console named the Wii. OBJECTIVE: The current objective for Nintendo is to effectively develop a marketing strategy to manage product sales through the 2007 holiday season. The long term objective for Nintendo is to maintain its market leader status, communicate customer’s needs in an effective way and fulfill customer’s expectations. S. W. O. T. ANALYSIS: Strengths: Offer differentiated products from its competitors; †¢In 2006, Nintendo won more awards than other company, including â€Å"Best of Show† award, and â€Å"Best Hardware† award; †¢More competitively priced ($249) than its competitors while still earning a profit ($50) as the Wii console is inexpensive to produce; †¢Brand name recognition (short, simple, easy to read and remember, internationally understood, and suggestive of product benefits—â€Å"ii† images gathering people to play); à ¢â‚¬ ¢Strong support from game evelopers to shift more resources to the development of Wii title; †¢Constant media coverage from newspaper headlines drew attention to the Wii console; Weaknesses: †¢Nintendo lost significant market share after it reached its peak of success; †¢Inability to keep up supplies with international market demand; †¢Does not provide extreme high definition and DVD/Blue-ray capability; †¢Negative media-individuals had injuries due to the controllers slipping out of users hands; Opportunities: A recent movement in society towards healthier lifestyles. Wii meets the demand by incorporating physical movements when playing the game; †¢There are only two competitors which directly compete against each other with graphics, leaving room for Nintendo uses a different selling feature; †¢Potential market for video game consoles for non-traditional age groups (casual gamers and non-gamers) over age of 35; Threats: Consumers might turn to competitor’s product to satisfy their wants due to the Wii shortage problem; †¢Sony and Microsoft may offer more attractive deals to fight back for market shares; †¢Substitution is a significant threat and can occur within the existing competitors. Conclusion Nintendo offers an innovative product that offers good value to consumers. The threats from competitive brands are high. However, Nintendo is offering a unique product which is in high consumer demand.

Saturday, August 31, 2019

The Problems of Lima City

The problems of Lima city Lima city is full of charm and scenic beauty, so visitors from around the world come to enjoy its typical dishes, museums,countless beaches and scenic wonders. Although Lima seems like a paradise,Not all what we find there is as as good as we think. Believe it or not, but Lima has several serious problems such as the poor public transportation,crime-violence and the bad infrastructure due to the lots of suburbs and places that have lack of lots of services. The first and most important problem in lima is its inadequate public transportation system. Thousand of residents rely on the city’s buses and minibuses to travel throughout this large city, however the bus routes are poorly planned wich cause rush hours and traffic. For example: a person who should take the bus at 7:45 am may not take it until eight o’clock or even later. Sometimes three or more buses or minibuses arrive in bunches at time that people are waiting, but they can’t the buses because they are full. That’s why, passengers frequently become unhappy become this problem causes them to be late for work or to miss important appointments. THE TRANSPORTATION,2010 ISABEL GUERRA The second serious problem that Lima faces is crime and violence. The security in Lima has declined in the last years because police corruption have increased in line with rising level of poverty. Besides the profileration of low-income settlements wich are known as â€Å"barriadas† that have as members young people that steal.. Nowadays, we can see lots of people who are complaining about the security in this city. According to some city polls, 82% of people who live in Lima say that they were robbed at least once while they were walking around the streets of this â€Å"insecure† city. Not only that, but people are also concerned about leaving home alone. To illustrate it, more than 50% houses were robbed during the last holydays. So to wrap out this, people are not secure neigher on the streets nor at home. BULLETIN OF LATIN AMERICAN RESEARCH VOL. 27, NO. 2 The final problem is the lack of good infrastructure of housing and services in Lima. This is an interesting city that offers a good lifestyle for young, ambitious business and professional people. Also, immigrants are attracted to this city because is has tourist attractions and offers variety of typical dishes. All of these tourists or immigrants would need rental units that are in good conditions like apartments, flats and single family houses. But, unfortunately, Lima’s rental units have an old infrastructure. That’s why most of the buildings of Lima downtown are declarated in danger. Even though this, we insist on living in those old buildings. That is not secure for all the people who live, work or go to those places at all. â€Å"LIMA:BIG CITY AND BIG PROBLEM†, 2000 GILBERT A. In conclusion, Lima city must improve its public transit system for avoiding the traffic, develop a project to become places safe and housing in good conditions. In others words, Lima city must improve its image, or it will soon become just mediocre city due to the lack of administrative responsability to solve these problems. .

Friday, August 30, 2019

Manage Operational Plan Essay

1.List some of the details outlined in an operational plan. An operational plan, also known as an action plan, is derived from an organisation’s strategic plan. It is a more concrete, detailed document that outlines how the strategic plans of an organisation will be achieved in practice. It includes projects to be undertaken, actions, resource policies, responsibilities and timeframes. It outlines the actions teams/individuals within an organisation will take to achieve its objectives and also outlines any major projects within the relative time period. An operational plan will contain details of: †¢Organisational structure †¢Short- or medium-term business strategies †¢Major projects †¢Available resources (including human and physical resources, also financial) †¢Performance targets †¢Responsibilities for actions †¢Timeframes for projects, goals and evaluations †¢Contingency measures 2.Broad consultation with other members of the organisation, from team members to senior management, is a good way to contribute to the success of operational planning. When, in the planning cycle, should it be carried out? What outcomes would you be looking to achieve from this process? Consultation is a key element in the development of an operational plan and it is imperative in ensuring the details of the plan, the resource allocations and the timelines set are realistic, relevant and achievable. Consultation should be an ongoing process, right from the beginning and throughout the entirety of the operational plan. Consultation can be achieved in many ways, both formally, using such tools as information sessions, meetings, workshops, focus groups, one-on-one interviews, feedback mechanisms or communication mechanisms; or informally, by relying on personal relationships and informal conversations with other stakeholders. Use of these techniques should be scheduled to occur before the operational plan is put to action, but they should not stop there. As planning progresses, it is important to consult with stakeholders to seek further  input and, for those that have major contributions, to gather feedback. As plans come to fruition and projects commence, it is important to constantly seek feedback and input, in order to monitor, evaluate and refine the planning processes and the actions undertaken. The next important step of the consultation process, once feedback has been gathered, is to use the information effectively and communicate this back to the relevant stakeholders. When stakeholders see the positive flow-on effects of feedback they have offered, it makes them more likely to offer quality contributions the next time they are asked. This creates an open and flowing cycle of communication and feedback throughout the entire planning process, which leads to a highly monitored plan, formed through consultation with relevant stakeholders. This regular feedback enables the organisation and those managing the operational planning, to evaluate and refine the planning procedure. 3.Why do budgets need frequent reviews and adjustments? Who is responsible for ensuring that budgets and other financial documents are accurate? When creating financial reports, what sources of information need to be analysed? Budgets are the mechanisms through which organisations can monitor their financial health. Budgets are essentially plans for the organisation’s money and resources. They should be monitored regularly to assess the organisation’s progress against agreed targets and to flag any potential issues. Individual areas should update and report internally on a regular basis (i.e. monthly), which, in turn, would lead to reports being delivered to senior management every quarter. These reports can be used to update the budget forecast and contain information about the current state of accounts (i.e. spendings vs earnings). It is important to frequently review and adjust budgets to take into account changing circumstances, such as, project delays, project blowouts, changes to staffing levels and changes in the currency exchange rates. These adjustments are necessary to reflect actual circumstances that apply to specific projects, work units, the organisation as a whole and the broader economic and financial climate. Within an organisation, there is generally a senior management group or committee responsible for ensuring the financial statements present a full and accurate position of the organisation’s financial situation and that any  variants from budget are fully explained. When creating financial reports, depending on the level of detail the organisation requires, the following sources may need to be analysed: †¢Budgets †¢Budget forecast reports †¢Reports of actual financial performance †¢Budget principle reports †¢Revenue reports †¢Expense and output reports †¢Balance sheet reports †¢Asset and cash management reports †¢Investment/derivative reports †¢Liability reports 4.Resources can mean many things when you are preparing an operational plan. What kinds of ‘resources’ might you have to plan for? There are many resources that require planning for an operational plan. These can include: †¢Goods and services †¢Human resources (i.e. staff, consultants, contractors) †¢Physical resources (i.e. equipment, property, machinery, facilities) †¢Financial resources (i.e. budget allocations, money) †¢Stock requirements and requisitions A process of research and consultation needs to be carried out to adequately allocate resources. A detailed planning ‘diary’ can be a useful resource for helping individuals who are responsible for planning and to carry out their duties in a timely and comprehensive fashion. 5.Today, more and more businesses understand that being successful is about more than just economic performance, but that it is also about their environmental and social performance. They are aware that increasing use of the Earth’s natural resources places a strain on the planet. Responsible businesses are, therefore, making every effort to ensure that they use resources efficiently. What does the term resource efficiency refer to? Identify five things an organisation could do to reduce the amount of paper  and energy used and wasted. Resource efficiency refers to maximising the supply of money, materials, staff, and other assets that can be drawn on by a person or organization in order to function effectively, with minimum wasted effort or expense. Five ways an organisation could reduce the amount of paper and energy used and wasted could include: 1.Improving purchasing Cleaner production starts with cleaner procurement. Buying recycled materials can reduce the amount of waste sent to landfill. Give preference to products that are designed for long life, are reusable or recyclable, and are made and packaged with minimum material. 2.Improving storage Only store what you need. Good inventory management can save money. Keep all storage areas uncluttered, clean and clearly labeled. Avoid keeping empty containers, unless they have a specific use. Establish clearly signed, segregated areas for appropriate storage of all equipment, materials and wastes. 3.Conserving energy Using less costs less. If you reduce your energy consumption you can save money and reduce greenhouse gases caused by burning fossil fuels. Turn off all lights and equipment when they do not need to be operating. Use energy efficient office equipment and power saving functions where they will be most effective. Use the most efficient lights — triphosphor tubes are cheaper to run than fluorescent lights. 4.Conserving water Fix dripping taps and leaking pipes — a dripping tap wastes more than $100 a year. Install water saving accessories around your business, contact your local water authority for ideas. 5.Reducing waste Segregated waste can often be recycled and may be a valuable product for another business. The three R’s – Reduce, Reuse and Recycle. Quantify the waste you produce. Waste is the difference between the materials you pay for and the materials your customer pays for. Examine each process step to determine where wastes are produced and to devise measures for waste prevention or reduction. Many wastes occur because of process inefficiency. Devise ways of reducing your waste with your employees and suppliers so they  too can share in the savings, for example rewards for employees and suppliers who reduce waste. Reuse drums and containers where possible. Ask suppliers to exchange empties. Identify ways of reusing materials in the process at different stages.

Thursday, August 29, 2019

Arthur Miller creates the tension Essay

I have chosen to write my essay on a section in Act VI, starting on page 105 from where Elizabeth Proctor enters, ending just before John Proctor enters at the bottom of page 106. This scene in ‘ The Crucible ‘, is a heated dialogue between Deputy-Governor Danforth, Reverend Hale, Reverend Parris, Judge Hathorne and Goodwife Elizabeth Proctor whom the four men are desperately trying to persuade to save her husband, John Proctor’s life. I chose this scene because it makes clear how Arthur Miller uses all the means available to a dramatist to make a section tense. He creates the extreme tension between the characters and makes the mood obvious to the reader using; language devices, the interrogation of characters, pauses, disagreement between characters, stage directions to create images for us to visualise the action, and our previous knowledge of events and relationships between these characters in particular. The scene is set inside a cell in Salem jail. Earlier in Act IV, Miller used stage directions to show us how uncomfortable he wished for the room to look. Also as the season is Autumn, Miller described the weather as bitterly cold and told us that â€Å"the place is in darkness but for the moonlight seeping through the bars.†These conditions add to the tension in the scene as characters are much more likely to be irritable and short-tempered if they are cold, especially as it is night time and a prison in darkness would seem very sinister. People often expect bad happenings at night, such as the dancing in the woods at the beginning of the play, which was a forbidden event in the Puritan society and had terrible after-effects. Also Abigail when threatening the other girls said,†I have seen some reddish work done at night.† We are therefore already expecting the unexpected due to this imagery and theme of darkness, used by Miller to create tension with the setting. The tension has already been built up to this section by the background knowledge that we have from other scenes in the play. Danforth, Hale, Parris and Hathorne are proposing to gain Goody Proctor’s help in saving her husband from hanging the next morning. We have seen John and Elizabeth alone together and the limited information that we have about their relationship leaves the reader with a questioning mind on how she will react to: John being condemned, and to them wanting her to persuade him into a false confession. Miller has given us contrasting pieces of evidence as to whether she cares enough about him to be willing to talk to him: in Act II we see tension between the couple during their dinner when they were falsely polite and formal to each other, and seemed to have unloving relationship with a lack of trust. However, in Act III Elizabeth lies in an attempt to protect John. Elizabeth’s hatred for lying is another reason that could lead the reader to doubt if she will agree to speaking with John, especially as she is a religious person and one of the Ten Commandments is ‘Thou shalt not bear false witness’ – In doing what they wish, Elizabeth would have to persuade another person to lie. Miller has put this scene at this point in the play so it can follow on from the sections that give the reader the knowledge of Elizabeth’s inner tensions are and how they could affect her descisions; we know that Elizabeth is aware of her husband’s principles, but also that her conflicting emotions will tell her to attempt at saving his life. This doubt of what Elizabeth will do will make the audience increasingly tense, as they know her descision over whether to help is crucial: If she agrees to speak with him, John could be saved. However, if she will not speak with him, John will hang the next morning, as there is no-body else who could possibly make him listen and reconsider. The section that I chose starts with Parris saying,†Hush,† on hearing footsteps. This leaves the room in a tense silence, during which the audience will be focused on anticipating what Elizabeth will look like and how she will react to their news of John. Miller uses stage directions to help us visualise Elizabeth’s appearance- â€Å"Her clothes are dirty; her face is pale and gaunt.† Miller also uses this to imply how they may feel uncomfortable in each others company, by showing us the very different positions they are in. We can see the tension due to this when Danforth begins to speak,†(very politely)†, as this is obviously false. She is silent when he adresses her and the tension increases again when Danforth says,†I hope you are hearty?†. This could be seen as ironic and sarcastic from how Miller previously presented her to be visibly unwell. However, from what we already know of Danforth’s character, the reader is more likely to assume that he merely said the wrong thing due to not knowing how to handle the delicate situation- this makes the scene even more tense as the most authotitive person doesn’t seem to know what to say. His words could also be interpreted as a deliberate use of informal/coloquial language which can be effective for means of persuasion- Miller could have been making it look as though Danforth was speaking in a controversial way, and trying to make Elizabeth regard him as a friend. However, pleasantness from Danforth could just result in making Elizabeth more tense, and suspicious of what they want from her. The silence from Elizabeth could result in making Danforth even more tense, especially if he was already uneasy, due to the fact that he may feel that him being involved is unfair because, as he said himself, â€Å"twelve are already hanged for the same crime.† Miller uses silence many other times within this small section to build up tension as we wait for a reaction from a character. Pauses are also used by Miller when a character doesn’t know what to say or is being extremely careful in their response.

Wednesday, August 28, 2019

Designing neew product Essay Example | Topics and Well Written Essays - 2500 words

Designing neew product - Essay Example Organizations are faced with high intensity of competition within the industry and also from new entrants. There is even competition from the outside players as well. Every business has to innovate to stay ahead in the competitive market. No business can afford to offer the same unchanged product. This will lead to a decrease in sale and profits reduced. Hence new product development has become an indispensable strategy for any organization in order to build a competitive advantage and carry out its operations effectively in the market place. Discussion The advancement in information and communication technology, computes etc., is influencing almost all aspects of the business world, from networking to marketing, research and development. Understanding and effectively utilizing the advancements in this technology are vital for any business if they aspire to continuously grow their business and attract new customers and clients. Technology is transforming the core of innovation. With the help of technology, companies can now test new ideas with unimaginable speed and minimum prices. Online resources help a company to test market its product or service after the initial development, to assess or evaluate the viability of the product and make necessary changes according to customer feedback. Technological advancements have helped companies to launch their innovative initiatives within no time and with least amount they have ever imagined. As information technology becomes cheaper and available to public at large, the competition for continuously growing and developing innovative products and services for the customers is becoming a necessity for companies to thrive. This makes continuous use of advancement in information technology very crucial for companies for constant innovation and growth in the market. There are various ways by which market can be segmented such as demographic segmentation, geographic segmentation, psychographic and behavioural segmentation ( Pride, Hughes & Kapoor, 2011, p.343). The present generation of young people are tech-savvy. This generation want quick solutions for everything, starting from their daily requirements, likes and preferences, means of pleasure etc. Customers look for products with multiples features or products and devices which are multi-tasking. Considering the present trend of consumers, two products can be targeted. Wrist watch is a common accessory today, which is not only used as a time tracker but has become a status symbol, owing to the continuous developments in the design and features. People, especially college students and young working professionals also carry with them music players such as iPod and other music devices. These people are music lovers and like to listen to music during their free hours such as travelling and lunch and also sometimes during work. Sometimes it becomes tedious to take iPods or music players everywhere they go. They also forget to carry it sometimes, as it i s not a regular accessory like a wristwatch. Looking at this opportunity the new product which has been planned to develop and launch in the market will be an innovative wrist watch with an embedded music system or music player in it. The music system will be equipped with a wireless Bluetooth. The watch will work as a touch screen for changing songs and folders. Wrist Watch with Music: A Brief Overview The new product whi